Content Marketing Agency in Singapore I Brew Interactive

Produce Content that Connects and Sells

Engage your audiences with content that connects. Our team of experts will design a conversion-driven content marketing strategy using the best SEO practices in mind.

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A few of the other companies we helped grow

Why Content Matters

Regardless of which industry you’re part of, whether you’re a B2C or B2B marketer, or an established company or startup – content has never mattered more.

Content marketing gives your brand a voice while building trust, attracting new customers and developing long-lasting relationships. While everyone harps about creating content, not too many people get it right.

You could be producing a lot of content but if it doesn’t resonate with your audience, none of it matters. Effective content is one that’s engaging, valuable and relevant. Ultimately, the only kind of content that wins is one that appeals to your intended audience.

We at Brew Interactive can help you create quality content. Having worked with a diverse range of clients, we know what it takes to deliver result-driven content marketing campaigns.

Ask any sales rep and they’ll tell you the same thing: sales prospecting is getting harder. Not only is it getting more and more difficult to get key decision makers on the phone, but it seems like most of their time is wasted on activities that don’t directly lead to sales.

Therefore, it’s no surprise that inbound marketing has gained so much traction among businesses who rely on online lead generation to drive sales. With inbound marketing producing 54% more leads than traditional outbound practices, it’s a no-brainer and if you aren’t playing this game you are going to get left behind.

But it does come with its challenges. Producing enough content, optimizing your site for the search engines, and developing high-quality nurturing campaigns takes a lot of time, energy, and manpower. This is where our team at Brew Interactive can help generate leads through content marketing, social media, search engine optimization (SEO) and much more.

Our Services

Blog Posts Creation

Blogs are an important content marketing tool as they spread brand awareness, attract leads and build meaningful relationships with customers. Our team of writers can produce short and long-form articles that are valuable and optimized for search engines. From pitching relevant topics to drafting and publishing the article – we manage the entire process.

Landing Pages

Landing page copy has one sole aim – to convert and we can help you achieve that crucial goal. Our team of writers can write high-converting landing page copy for every part of the funnel. Not just that, we also work on variations and test them to maximize performance.

Persona Development

Developing detailed customer personas helps you understand your target audience better and create the right kind of personalized content that will speak to them. We can help you develop specific customer personas through a series of interviews and discussions and implement those personas to your content marketing campaigns.

Develop a Content Amplification Plan

You simply cannot expect to witness an increase in your website traffic by just posting content on it. You will have to do a lot more to achieve this goal. We will work with you to identify your posting platforms and posting frequencies.

Infographics

A picture is worth a thousand words – and infographics attest that because they present information quickly and clearly. We have the in-house capability to take visual storytelling to the next level and design insightful infographics that will attract attention.

Sales Enablement Material

Your salespeople need the right materials and tools to close deals. From presentations and sales scripts to case studies and product sheets – we at Brew Interactive can provide the appropriate type of content, specifically designed for the sales team to demonstrate your product or service offerings accurately.

Interactive Content

Interactive content is powerful and is here to stay because it delights, educates and engages the audience. Be it quizzes, games, surveys, calculators, polls or videos – we can create interactive content that will immerse your audience and make your brand stand out.

Engage Industry Influencers

We can also help you engage industry influencers that can work with you and share your content on their site.

Blog Posts Creation

Landing Pages

Persona Development

Develop a Content Amplification Plan

Infographics

Sales Enablement Material

Interactive Content

Engage Industry Influencers

We can also help you engage industry influencers that can work with you and share your content on their site.

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Frequently Asked Questions

How do you charge?

We work on a point-based system, which is transparent and flexible according to your needs. For example, if we wanted to do one less article for that month, we can shift the points to doing something else (instead of having to re-discuss budgets again). Each point is SGD100 and all points are tracked and reported on a Client Dashboard.

What KPIs do you offer around your content marketing services?

We align our content marketing efforts with your actual business goals. Most clients come to us to increase their organic traffic and organic leads, and as such, we measure our efforts with these metrics.

How does content marketing work?

Content marketing is the publishing content that educates your target audience about your brand and the products/services you offer. By content, we mean images, videos, blogs and any other kind of content that is intended to attract customers and set you apart from your competitors.

The content marketing landscape is forever evolving and the need of the hour is to deliver high-quality, personalized content that appeals to your audience, builds trust, improves SEO and generates leads.

Do you offer guarantees?

While we at Brew Interactive are confident about creating high-quality content, we do not offer guarantees – and you should be wary of anyone who does.

How does the content marketing process work?

The first thing we do is devote ample time to getting to know your brand, understand your goals, review your competitors and evaluate your existing assets.

We then put together a comprehensive content strategy in line with your short-term and long-term business goals.

Once we have your approval, we begin creating engaging content that will help you reach your audience and drive results. We believe in keeping a close check on how the content is performing and make the necessary amendments wherever necessary to maximize performance.

What makes you different from other content marketing agencies?

Our content marketing team was established 11 years ago to address the gap between SEO agencies and content production houses. SEO agencies tend to only acquire backlinks in an effort to get their clients’ websites ranked on Google, while content production houses focused on producing editorials which couldn’t lead to any tangible Return on Investments (ROI).

The gap that we are have been addressing for dozens of clients is to produce content that would eventually…

Acquire more organic traffic
Acquire new leads
Reduce the cost per lead acquisition

What is a content calendar?

A content calendar is a way to plan and organize the content you wish to publish. It streamlines your content marketing efforts, helping you keep track of the content you produce and ensure you maintain consistency.

We at Brew Interactive help clients create detailed content calendars which are targeted to specific customer personas and in line with their brand guidelines.

What is the difference between a long-form and short-form blog post?

A short-form blog post is around 1,000 words while a long-form post is around 2,000 words or more. Both these types of content serve different purposes – long-form articles positions you as the expert, improves retention and has SEO benefits, short-form content drives engagement.

The key is to include a mix of short and long-form content to connect with the audience.

What type of pricing packages do you offer?

As every client has a different scope of work, we offer custom quotes. Do feel free to contact us for an estimate.

Typically, we have three plans –

Done-for-You – we will take care of your entire content marketing planning and execution, from start to finish
Done-with-You – we devise the strategy and hand it over to you for implementation
Do-It-Yourself – we share best practices and frameworks that will supercharge your content marketing efforts

What is an infographic?

Infographics bring data to life. They are a visual representation of information for quick, easy and clear comprehension. Generally used to present complex concepts, they increase the shareability of your content and boost visibility.